Cherish the Passion
We take pride in every part of our eyewear crafting process – just like how it was done from the beginning. We control every step of the production journey down to the last detail, it allows us to pass on the value to you, our customer.
That’s consistently fine quality eyewear. Every single time.
Cherish the Beauty
We create evergreen designs you can enjoy for years to come.
By producing in limited batches, you know you are wearing something truly unique. We believe in diversity and inclusivity, this is why we design eyewear for people as unique as you are.
Boutique Practice
We are a one-stop shop offering an extended range of services from eye exams, prescription lenses, on site laboratory with same day service, contact lenses or custom color tint. More importantly, we strive for unparalleled customer service because we simply care.
In Your Words
Sustainable by Design
We work with and invest in humans for a sustainable future. From the raw materials we source and use to produce unique eyewear down to the packaging we wrap our products in, we have the environment and you in mind.
